South Warwickshire Clinical Commissioning Group tasked NC Creative to design and produce two documents that explained the work of the organisation to date and their five year strategy. A major objective was to communicate a substantial amount of complex information in a coherent manner to an audience that encompasses the entire patient population and all medical professionals working in south Warwickshire.
The content and visual devices used throughout needed to work in harmony to outline the organisation’s intentions to readers with varying degrees of knowledge of NHS operations, as well as professionals working within the NHS, without confusing or patronising either.
Feedback has been incredibly positive with individual elements being taken from the publications and reproduced to use in different settings as they communicated key points so effectively.
SWCCG strategy and consultation document
Five year strategy document