Wednesday, 2nd April 2014

What is the next big thing in social media?

A question I get asked regularly by friends, colleagues and clients is what is going to be the next big thing in social media?

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Friday, 28th February 2014

How a clever advert can lift your spirits

Adverts are often moments of escape and aspiration, be they in a magazine or on a rugby pitch or a digital platform.

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Tuesday, 11th February 2014

The Challenges of Website Development

I have heard websites described as a window to the world, and as my experience of website development has grown, this analogy has become ever more pertinent.

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Tuesday, 21st January 2014

Why ‘empathetic marketing’ can bring you success online

While scouring the web one grey and rainy Monday lunchtime, I happened across a unique blog on the Guardian newspaper’s website, titled “Flash Gordon: watch along with us from 11:35 GMT”.

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Friday, 3rd January 2014

New Year, new you. Maybe!

As the New Year starts to take hold a lot of the New Year’s resolutions will have been made and geared towards losing a few pounds and getting fitter.

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Friday, 22nd November 2013

Christmas tech all wrapped up!

With Christmas fast approaching and the tech giants going full steam ahead, competing with each other trying to persuade shoppers to part with their hard earned cash...

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Monday, 19th August 2013

How ‘super advertising’ is moving the world...

At first glance, the idea of marketing your brand to the 95% of buyers who may never buy your product might seem foolhardy, to say the least.

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Monday, 5th August 2013

8 guilty pleasures of a marketing executive

We all have guilty pleasures, only I’m not so sure that I feel that guilty about mine…

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Friday, 26th July 2013

A jolly good read

There aren't many people who don't like to relax with a good book.

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Thursday, 11th July 2013

Marketing in the modern world - new opportunities, new challenges!

Marketing is defined in the Oxford English Dictionary as ‘the action or business of promoting and selling products or services’.

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